Skip to content

Exporting results

When an audience is ready, export its results so they can be acted on outside Maddict — by your activation team, a media platform, or a client.

An export captures the audience’s results: its statistics (reach %, index) and the outcome areas with their geo points. In short, both the numbers and the where.

  1. Open the audience and request statistics (or open one that already has results).
  2. Choose Export.
  3. Use the exported file for hand-off to activation, reporting, or a client deliverable.

Exported results may leave Maddict’s protected environment, so treat them with care:

  • Share on a need-to-know basis and through approved channels.
  • Don’t attempt to re-identify individuals — Maddict works with aggregated, location-based audiences, not personal profiles.
  • Follow your agency’s data-handling policy and any client agreements.

For how Maddict protects data inside the platform, see Security & compliance.

Build ─▶ Get statistics ─▶ Save ─▶ Compare ─▶ Export ─▶ Activate